How to Set Up Free Shipping Options for Your Online Store
Free shipping can significantly boost sales for ecommerce businesses. Here's how to implement it effectively:
Basic Free Shipping Setup
Set up a simple free shipping option by creating a flat rate shipping method:
- Name your shipping option "Free Shipping"
- Set both Per Order Fees and Per Item Fees to $0.00
Shipping Options and Fees
Weight-Based Free Shipping
Implement weight-based free shipping by:
- Setting up weight ranges for products
- Configuring $0.00 shipping for specific weight brackets
- Ensuring all products have accurate weights assigned
Free Shipping Promotions
Create strategic free shipping offers:
- Set minimum order value requirements
- Apply to all shipping methods or specific options
- Implement promotional codes for customer use
- Enable automatic free shipping at checkout (Advanced Commerce plan only)
Best Practices
- Factor shipping costs into product pricing
- Use free shipping as a promotional tool
- Set realistic minimum order values
- Monitor the impact on your profit margins
- Test different thresholds to find optimal results
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