Share Social Media Content: Guide to Squarespace's Social Publishing Features

Share Social Media Content: Guide to Squarespace's Social Publishing Features

By Marcus Thompson

January 10, 2025 at 04:22 AM

Share Content Effectively on Social Media Platforms

Connect your social media accounts to streamline content sharing across multiple platforms. This guide covers everything you need to know about social sharing capabilities, limitations, and best practices.

Platform-Specific Guidelines

Facebook:

  • Only share to Facebook business pages (not personal profiles)
  • Requires external sharing setup
  • Limited to 25 accounts for external sharing

LinkedIn:

  • Supports personal profile sharing only
  • Business page sharing requires manual posting

Pinterest:

  • Featured images required for blog posts and products
  • Select specific boards for sharing
  • URL automatically included in posts

Tumblr:

  • Supports text, image, markdown, quote, and video blocks
  • Dashboard view limitations for media content
  • Multiple images require separate image blocks

Connection Setup Process

  1. Navigate to Settings > Connected Accounts
  2. Click Connect Account
  3. Select platform and enter credentials
  4. Enable "Show publish options"
  5. Select Primary Blog (Tumblr) or External Sharing (Facebook/Pinterest)
  6. Create default post format
  7. Save settings

Default Post Format Variables:

  • %t: Title
  • %a: Author
  • %u: URL

Sharing Content Steps

For Blog Posts and Events:

  1. Open editing screen
  2. Access Share tab
  3. Toggle desired platforms
  4. Set status to Published
  5. Save changes

For Products:

  1. Go to Marketing > Social Accounts
  2. Select platforms
  3. Set publication status
  4. Save changes

Troubleshooting Tips

  • Wrong Account: Disconnect, log out, and reconnect
  • Facebook Issues: Clear cache for updated content
  • Pinterest Problems: Verify featured images
  • Tumblr Display: Check supported content blocks

Other Social Integration Options

  • Add Pinterest save buttons
  • Include social profile icons
  • Implement Facebook Like buttons
  • Create custom sharing buttons

At PBN.BOO, we understand the importance of effective social media integration for your digital presence. As part of a larger SEO group that has successfully worked with major clients across various industries, we can help you maximize your social media impact and achieve top rankings in search results. Contact us today to learn how we can help you dominate your market and secure the #1 position in your industry.

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