Automate Your Forms with Zapier: Step-by-Step Integration Guide

Automate Your Forms with Zapier: Step-by-Step Integration Guide

By Marcus Thompson

March 1, 2025 at 07:12 AM

Zapier integrations allow you to automate form submissions from Squarespace by connecting them to over 1000 applications. When visitors submit a form, it can trigger automated actions in popular tools like Slack, Trello, ConvertKit, and Salesforce.

Requirements:

  • Squarespace Core, Plus, Advanced, Business, Basic Commerce, or Advanced Commerce plan
  • Zapier account (free plan available, premium starts at $20)

How Zaps Work Zaps are automated workflows that connect your forms to other applications through a trigger (form submission) and action (what happens next). Common automations include:

Productivity:

  • Add tasks to Basecamp/Trello
  • Create Google Calendar events
  • Send Slack notifications

Mailing Lists:

  • Add contacts to ConvertKit/Constant Contact/Hubspot
  • Update CRM records in Salesforce/Pipedrive/Insightly
  • Create support tickets in Zendesk

Setup Instructions:

  1. Connect Your Form
  • Edit form/newsletter block
  • Click Storage > Zapier > Connect
  • Wait for connection message
  1. Generate API Key
  • Open Developer Tools
  • Click "API keys for developers"
  • Generate new key with Forms permission
  • Copy and save the key securely
  1. Create Zap in Zapier
  • Create new Zap
  • Select Squarespace trigger
  • Choose "New Form Submission"
  • Login using API key
  • Select your site and form
  • Test the trigger
  1. Add Action
  • Choose destination app
  • Configure automated action
  • Test and activate Zap

You can verify successful connection in Squarespace when the Storage tab shows "X Zap(s) connected."

For technical support:

  • Squarespace: Site connection issues
  • Zapier: Zap creation and automation help

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